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DIGITAL MARKETING TRENDS

5 main Creative effective Google AdWords Budgeting Tips

5 main Creative effective Google AdWords Budgeting Tips

Google AdWords is a powerful platform for businesses looking to increase their online visibility and drive targeted website traffic. However, managing your budget effectively ensures that your advertising efforts yield a positive return on investment (ROI). This article will explore five main creative and effective Google AdWords budgeting tips to help you make the most […]
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What is Sustainability and Green Marketing? How It Works, Guide, Examples

What is Sustainability and Green Marketing? How It Works, Guide, Examples

In today’s world (2024) businesses are realizing the importance of combining sustainability and marketing for success. This section introduces the idea by explaining what sustainability means for businesses – focusing on being environmentally friendly socially responsible and economically viable. Well, look at how green marketing has changed from early environmental worries to companies now embracing […]
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How to Build a Dark Social Strategy

Dark Social Strategies which Unlocking Opportunities in Private Messaging Apps

In the fast-paced world of digital marketing the term “Dark Social” represents a paradigm shift in the way users share content across online platforms. Unlike public channels such as Facebook or Twitter  Dark Social refers to the private sharing of content through encrypted and nontrackable channels like messaging apps email and direct messaging. The term […]
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