DIGITAL MARKETING TRENDS

EAT and On Page SEO Building Trustworthy

E-A-T and On-Page SEO: Building Trustworthy Content

Websites and online content are not enough just to have information out there this information must be reliable and useful. That’s where EAT (Expertise Authoritativeness and Trustworthiness) comes into play especially when we talk about on-page SEO. On-page SEO is all about making your website’s content shine in the eyes of search engines like Google […]
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The Role of Content Marketing in Off-Page SEO

The Role of Content Marketing in Off-Page SEO

In today’s digital age having a strong online presence is crucial for any business or brand. Search Engine Optimization or SEO  is the key to making this happen. SEO is divided into two main areas on-page SEO  which involves optimizing elements within your website and off-page SEO  which focuses on activities outside your website. Off-page […]
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